

These are located in the explore section of the Instagram hashtag (see photo below) Use "related" hashtags: On Instagram, related hashtags can be more specific than general hashtags you are using.Use tools such as : This tool allows you to search any hashtag to see how popular it is and if it's trending during the given time period.Only use the hashtag if it makes sense for your business. Search specific hashtags on explore page: This will show you how many posts use that hashtag which is an indicator if it's trending or not.Look at other competitors and social media influencers: Identify how many hashtags they're using in their posts and which hashtags they use consistently.Here are a few different research methods for finding the right hashtags for your post: What hashtags should I use?Īs we mentioned above, the hashtags you use can either make or break your Instagram strategy. The hashtag campaign was so impactful because there was a sense of community world-wide and it felt personal to have your name on the bottle of a multi-billion dollar brand. The idea behind the campaign was that the coke bottles would have names and titles on them - which organically led people to take photos and share them on Instagram using the hashtag "ShareACoke." Let's take a look at an example of how Coca Cola turned the hashtag "#ShareACoke" into a record number of sales and user generated content on social media: Hashtags are also a way to build a community of people, which can enhance your brand and audience.Using hashtags on "stories" also makes it possible for your story to show up in the relevant hashtag "story".Users can actually follow hashtags, which means you could show up on the users feed even if they do not follow you.


Try not to put too many words together on the same hashtag Keep your hashtags brief and easy to remember.If you want to use hashtags to enhance your social strategy, make sure your account is public.Here are some fundamentals to keep in mind when using hashtags: Hashtags make it easier for users to discover your content and allow you to reach a much larger audience. Hashtags are a way to connect your content to a specific theme, community, topic or conversation.
#MUSIC TAG YOUTUBE HOW TO#
Often, the more popular music hashtags are harder to rank for.Guide: How To Choose The Right Hashtags For Your Instagram Post What is a hashtag? This allows you a chance at ranking for both.

The whole point is to bring people in who have never heard of you before.
